Check out this article highlighting Sharp’s new kitchen suite at the Nationwide Primetime Show below.
Sharp Electronics Co. of America (SHCA) is using the occasion of next week’s Nationwide PrimeTime exhibition to take the wraps off its full built-in kitchen suite – populated by first-ever, IoT-enabled versions of the company’s SuperSteam+ combination superheated steam/convection oven and it’s Microwave Drawer.
“There’s fidelity in sight, sound, and technology altogether in our brand-new kitchen suite,” Peter Weedfald, senior vice president of sales and marketing, Sharp Electronics Marketing Co. of America, remarked to Dealerscope in describing the rollout, which is taking place during Sharp’s first appearance at a Nationwide show.
Besides the SuperSteam oven and Microwave Drawer, the roster of appliances includes induction cooktops, wall ovens, and over-the-range (OTR) microwaves. Sharp is also introducing complementary kitchen appliances including a refrigerator, dishwasher and an OTR hood to complete the package.
“We’re well known for our cooking products’ heritage,” said Weedfald, “but now we’ll be well known for being a first-class, tony, well-appointed player in a full kitchen suite inclusive of IoT technology. It’s the most affable way to go to market, and Nationwide gives us a halo marketing effect. A lot of those dealers have already purchased our appliances, and now, our full coming-out party is with them. The pre-information we received is that the dealers are fired up.”
Check out the full feature at Dealerscope HERE.